The No-BS Blog · Edmonton

How Much Does Social Media Management Cost in Edmonton? A No-BS Breakdown (With My Actual Prices)

By Catherine Mondragon — Edmonton filmmaker, educator & marketing strategist (20+ years in storytelling) · August 11, 2026

Try to find a price on any Edmonton marketing agency's website. Go ahead — I'll wait. It's all “get a free quote” and “let's hop on a call.” I think that's ridiculous, so here's the whole landscape, including my own numbers, because you deserve to walk into any sales call already knowing what things cost.

The $99/month tier: wallpaper

Search “social media management Edmonton” and you'll find services from $99 a month. What you get: templated graphics, generic captions, a posting schedule. What you don't get: a single second of footage from your actual business, or a strategy that knows your name.

Here's the thing — the problem isn't the price, it's the physics. Social media runs on human connection, and templates have none. The moment a post looks like it came from a factory, thumbs scroll past. $99/month content that nobody engages with isn't cheap. It's $1,188 a year for wallpaper.

The freelancer tier: $500–$1,500/month

A good freelance social media manager runs a few hundred to $1,500+ monthly depending on platforms, whether they film original content, and how much strategy they bring. Freelancers are a great fit if you already have a strategy. Most small businesses don't — and posting without one is the most expensive option at any price.

The agency tier: $1,000–$3,500+/month

Full-service agencies charge for a team — strategist, designer, copywriter, account manager. Sometimes that's right. But ask two questions before signing: how much of the fee is account-management overhead versus actual content? And will anyone on that team ever physically stand in your business with a camera? Content built from stock photos and a brand questionnaire looks exactly like what it is, and Edmonton customers can smell it.

My actual prices (since nobody else will show you theirs)

No-BS means no hiding the ball. Here's what working with Miss Resources costs:

• Monthly Content Partnership: Foundation from $850/mo (~10 posts), Momentum from $1,900/mo (~15 posts), Partnership from $3,500/mo (~23 posts) — filming, editing, planning, and posting, done for you. Every package starts with your Content Pillars foundation so nothing gets made without a reason.
• One-off filming: Single Content Shoot $297 · B-Roll Content Shoot $599 (we batch-film weeks of camera-shy-friendly content in one sitting).
• Editing only: edited videos from $147, edited B-roll videos with hooks and captions from $99, carousels from $89.
• Strategy & systems: The Content Fix workshop $347 · Social Media Audit $247 · ManyChat DM automation setup $247.

Every price is on the pricing page with a Stripe checkout link. No quote forms. No mystery.

How to not waste your money (at any tier)

• Strategy before content — always. If a provider will “just start posting,” run. Ask them what your content pillars are. If they can't answer, they don't have a plan; they have a calendar.
• Demand original footage. Native, phone-shot video of your real business is what performs on Instagram, Facebook, and TikTok. Our new clients regularly pull thousands of views from simple B-roll of their own work — stock photos have never once done that.
• You own everything. Footage, accounts, content. If a contract says otherwise, walk.

Not sure who should even do this work? Here's how to hire the right content creator — and why B-roll should be the first thing you ask about.

FAQ

Is $99/month social media management ever worth it?

If you only need your accounts to look alive, maybe. If you need customers, templated content rarely moves the needle — connection comes from real footage of your real business, and no template can fake that.

What should an Edmonton small business actually budget?

Enough to do it properly or not at all. One strong filming day a month (from $297) plus a real strategy outperforms daily templated posts every time. Monthly done-for-you partnerships in Edmonton realistically start around $850.

Why do most agencies hide their pricing?

Because quoting after a sales call lets them price the client, not the work. Transparent pricing keeps everyone honest — it's why mine is public with checkout links.